Simple Skincare

You’ve certainly noticed that the cost of almost everything has gone up in the past year. As manufacturers, we face this problem in many directions: prices have increased for the supplies and equipment we buy; transportation costs are higher, both for the raw ingredients we have shipped to us and for the finished products we send out to our customers; budgets are tighter, so shoppers who might have previously stocked up with the largest-available size are now buying just enough to get by; money is tight, and it seems as if this may be the situation for a while.

The easy thing for us to do about the current financial crunch would be to join the crowd and raise all our prices, passing along our increased expenses to consumers. It would be easy, but it would be pointless: higher prices won’t make it easier for shoppers with already-stretched budgets to buy our high-quality cosmeceuticals. We may have to increase our prices someday, but that day has not arrived: we haven’t run out of creative ideas yet!

Since we’ve chosen not to pass on higher costs to consumers, we are implementing better ideas in two categories. First, we’ve been implementing more cost-effective ways to work; you won’t be able to notice many of these but some, such as changing the way we process online sales and re-designing The Formulator, you’ve probably already noticed. Second, and most interesting, we have developed and are now offering for sale two kinds of reasonably-priced skincare, made with the same great care and attention to detail as our more costly cosmeceutical products.

• At the-formulator.com, you can select a simple emollient base for $9.99, optionally adding one essential oil or botanical ingredient to create a 2oz (55gr) custom lotion. Because you choose which ingredient to add, with the price of each ingredient clearly posted, you control both the content and the cost of your lotion.
• At lotion-potion.com, you can choose from our new retail product line of “simple skincare“, featuring lotions and creams rich in vitamins and botanicals. We are launching this line with eight new skincare products, ranging in price from $9.95 for4oz moisturizing milk with essential oil of grapefruit (for morning) or lavender (for evening) to $34.95 for 1oz cream with 15% Vitamins C, E, and A. In addition to great prices, important ingredients, and our special formulation techniques, our new Lotion-Potion products feature something extra: poetry! Please check out lotion-potion.com, and let us know what you think.

We continue to develop new retail cosmeceuticals and to expand the list of ingredients you can add to your custom micro-batch via The Formulator. Watch this blog for announcements!